The Origin of Ruthie’s Cliff

Built from lived experience, rooted in compassion.

The founder Lizz and her husband proudly are holding up together the IRS nonprofit determination Letter

Our Story

Hi, I am Lizz Willet, the founder of Ruthie’s Cliff. Growing up, I learned the true impact of community support firsthand, as there were times my own family relied on the kindness of others to navigate difficult seasons. Those experiences instilled in me a deep-seated belief in paying it forward.

“Welcome to our space and thank you for joining us in making a difference, one life at a time.”

– Lizz Willett, Founder of Ruthie’s Cliff

The Legacy

That desire to give back led to our annual tradition of feeding the homeless on Christmas morning—a small way to share warmth and hope on a special day. Ruthie’s Cliff is the evolution of that mission.

The founding family and other volunteers are packaging food items at the Christmas food giveaway in Phoenix, AZ
Ruthie's Cliff logo consisting of a stylized green floral wreath surrounded by three purple butterlies. Inside the wreath it reads in purple letters Ruthie's Cliff

A Purpose Begins

Named in honor of my mother, Ruthie, and my husband’s grandmother, Cliffie—two women whose legacies profoundly shaped our understanding of compassion—we are dedicated to elevating our support for those who need it most.

The Mission that Drives Ruthie’s Cliff Forward

We’re actively looking for community partners to grow with us.

Are you a school, church, local business, community organization, or individual who shares our mission? We’d love to hear from you!

An illustration of a small purple butterfly

Stepping Into the Future

Roadmap and Milestones

Tracking our progress as we grow our impact in the community.

12/25/2016

First time feeding the homeless as a family

The founder and other volunteers are packaging food items at the Christmas food giveaway in Phoenix, AZ
Ruthie's Cliff logo consisting of a stylized green floral wreath surrounded by three purple butterlies. Inside the wreath it reads in purple letters Ruthie's Cliff

4/25/2025

Incorporating officially as Ruthie’s Cliff 

7/2/2025

Becoming a nonprofit 501(c)(3) 

The founder of Ruthie's Cliff is holding and showing the official 503 (c)(3) status document together with her husband